If you remember, what tipped me off about the Columbus Crew SC name change was the fact that they registered for new domain names. The whole explanation is available here.
What was intriguing was the fact that the Crew SC didn't go live with the new domain names. They sat parked by GoDaddy until a few weeks ago. On January 27, Senior Director of Marketing and Communications, Arica Kress tweeted that columbuscrewsc.com was live. The site remained the same as it was with the old domain thecrew.com, as they already had been using the new brand content there.
I jokingly asked Kress on Twitter about columbuscrewsc.org and columbuscrewsc.us. They were still parked at GoDaddy. A little bit later she said they were live. Those domains redirect to columbuscrewsc.com. Either I spoke a bit too soon or reminded them off the other domains they registered last year.
No comments:
Post a Comment